Pay-Per-Click Advertising (PPC)

Pay per click is valuable Internet marketing tool no business can afford to avoid, it is a great way to immediately generate traffic to your website. But it can be costly and risky if not managed well, the main focus should always be on conversions and not clicks.

Ways to build your business online

"The concept behind AdWords is pretty simple. People search Google for a specific product or service, they spot your ad and click on it if that’s what they’re looking for. After people click on your ad, they’ll head over to your website. The only catch is that it’s a paid service known as cost-per-click. The higher the bid, the higher your ad will appear will in search results. However, you can set a budget."
- Forbes / Tech July 9, 2014
How PPC advertising can be a dangerous strategy

PPC advertising can be expensive and requires constant monitoring and management. It is easy to get caught up in a bidding war over a keyword, resulting in a poor return on investment. Today, there are many keywords that are very inflated due to ego and constant fighting over position. PPC can also create junk traffic that can run down a budget quickly with out any return. Finely, bigger budget does not always translate to more customer or sales, only more money wasted.

Why PPC advertising is still a Smart Strategy

Pay per click advertising is the fastest way to generate website traffic, it is an ideal strategy for startup and niche markets. The key to a successful strategy depends on following factor:

  • Conservative Budget
  • Conversation Tracking
  • Creative Ads
  • Niche Keywords
  • Quality Score
  • Relentless Monitoring

Our Pay-Per-Click advertising strategy

Developing a PPC strategy is our passion, but we understand that every business is looking to lower their cost and increase their profit margins. We will help help you develop your online marketing strategy to eventually phase out your PPC advertising marketing and focus more on optimizing your website's organic ranking by using the knowledge acquired through PPC marketing & A/B Testing. To learn how we can help your business develop a wining online marketing strategy, call please call us at 760-563-2672

760-563-2672

Get in touch with us
Fansa IT Solutions
17632 Metzler Lane, Suite 211A
Huntington Beach, CA 92647 USA

760-563-2672

Recommand, Review & Share
Vist Our Social Media